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Playbook: an agency outbound motion in one week

An illustrative week-by-week workflow for standing up a repeatable agency outbound motion using AI research, verification and automated follow-up.

Published 2026-09-01 · 6 min read

This is an illustrative workflow showing how the platform is designed to be used. It is not a customer case study and contains no performance claims.

Day 1 — Business profile

Add the client's website and a short description. Generate the Growth Intelligence Report and review the summary, ideal customer recommendation and suggested strategy with the client. Correct anything the AI misread.

Day 2 — Targeting

Generate the ICP and targeting plan. Agree the disqualifiers explicitly; this is the step that prevents wasted sends later.

Day 3 — Data

Import the client's existing contacts, event exports and CRM extracts. Map columns, deduplicate, run verification and review the processing timeline. Promote only verified, non-suppressed contacts.

Day 4 — Sending identity

Authenticate the sending domain and verify the identity. Confirm warm-up caps are appropriate for a new domain.

Day 5 — Campaign

Generate the campaign and the follow-up ladder. Edit tone and offer so it sounds like the client, not like software. Schedule activation.

Week 2 onward — Operate

Work replies in the CRM, review Autopilot recommendations, and re-verify new imports before they enter a campaign. Repeat the same five days for the next client.

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Business analysis, targeting, lead cleaning, verification, CRM, AI email campaigns and funnels in one subscription — $72.97/month with 500 AI credits included.

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